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COPY-CHATTER (1)

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Copy Chatter is a weekly podcast delving into all things freelance writing. Each episode gives straight-shooting insight and advice regarding the real-life issues and opportunities that freelance writers face every day. 

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AshleyG (13) (1)

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How to take a vacation when you work from home

How to take a vacation when you’re a freelancer

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It’s frustrating to write great copy that never It’s frustrating to write great copy that never gets read. As freelance writers, this can happen when we write email sequences for our clients, but the emails get stuck in email purgatory. 😫 But never fear! Here are 3 pieces of "low-hanging fruit" for email deliverability: 📧 ADD SPF, DMARC, AND DKIM RECORDS IN THE DOMAIN'S DNS SETTINGS. There are lots of tutorials out there that walk you through this process. If you can get yourself into the back end of your domain settings, you can add this. 📧 CHECK THE SENDER SCORE. You can do this at a website called SenderScore.com. You have to do a tiny bit of digging into some code to use it, but once you figure it out it's pretty easy. The top Google search for "Find my email sender IP address" took me straight to exactly what I needed to know. So, get your email sender IP address and pop it into SenderScore to get your score. 📧 TEST AN EMAIL WITH MAIL-TESTER. This website gives you a report on your deliverability after you send them a test email. These 3 rather techie but effective ways to improve your email open rates can help make sure that your compelling copy actually gets seen by your target audience. If you’re a freelance writer who wants to learn more, check out the link in my bio – I have a podcast, blog, and other resources to help you! ✍️ 🎧
Let’s enjoy today, the day of the year with the Let’s enjoy today, the day of the year with the most sun! ☀️ #theinkwellguild #copychatter #summersolstice2022 #june2022
Do you want a checklist for all the different "ele Do you want a checklist for all the different "elements" of writing style and ability that prospective clients might look for? Things like long form, short form, technical, casual, stuff like that. 😬 Well, in one of my courses, Clips Camp, there IS a checklist. But it’s name is fancier - it’s a PORTFOLIO RUBRIC. With this useful rubric, you can "add up" all the elements currently present in your writing samples, and then you can plan another sample or two to fill the gaps. This helps you: ☑️ try out different writing styles and lengths to make sure you like them ☑️ practice writing so you can feel confident in your skills ☑️ develop your writing systems more, which lets you work more efficiently and feel more comfortable making time estimates ☑️ create more writing samples that demonstrate a wide range of abilities When your portfolio can check ALL the boxes on the rubric, you’ll have a collection of writing samples that show a robust set of writing skills... one you're proud to show to prospective clients (instead of scared). 🙂 Clips Camp isn't for everyone, but if you feel like you're a beginner and you don't have a great writing portfolio yet, it might be exactly what you need. Just click the link in my bio for more info on Clips Camp.✍️
#copychatter #theinkwellguild #clipscamp #copychatter #theinkwellguild #clipscamp
This is a pic of me: 🤔 concentrating; ✍️ wo This is a pic of me: 🤔 concentrating; ✍️ working on a staircase at the Omni Hotel, during a conference break; or 🌈 manifesting a rainbow of ideas, while surrounded by taupe, white, and metal. Actually, you don’t have to choose. This is a pic of me doing all three things. 🌟 As freelancers, we often work in unusual places, at unconventional times. I’m proud to be a freelancer. Where’s the most unusual place you’ve worked from? 🎪
Self-care when you're the lady of the manor means Self-care when you're the lady of the manor means putting on a nice eyelet sleeping gown, resting unapologetically, and letting people come and take care of you until you can face what's waiting for you on the other side of the door. Self-care these days looks a whole lot different, and to some extent it's different for each one of us. Right now it’s time for me to get OUT of survival mode and into rest mode. Is it time for you to do that, too?

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